In order to be most effective in counseling male substance abusers, expertise must be developed in six areas. First, we must become effective counselors. Second, we must develop expertise in the special issues that face men. Third, we must know about the various substances that men abuse. Fourth, we need to become expert in understanding and treating abuse or addictive relationships to these substances. Fifth, we must understand what does not work as well as what does. Finally, we must experience the fact that all healing is mutual. (16 pp.)